Sunday , April 22 2018
Home / Tech / Google search chief hired by Apple after Siri set-backs

Google search chief hired by Apple after Siri set-backs

John GiannandreaImage copyright Getty Images
Image caption John Giannandrea is Google's former head of search and artificial intelligence

Apple has hired Google's former head of search and artificial intelligence to lead its machine learning and AI strategy.

John Giannandrea will report directly to chief executive Tim Cook, the New York Times reported on Tuesday.

The appointment comes at the same time that the tech giant looks to develop its Siri digital assistant.

It was reported last week that Apple was looking for more than 150 engineers to work on the platform.

Mr Giannandrea joined Google in 2010 after it acquired the search start-up Metaweb, where he had served as chief technology officer.

He previously worked as Netscape's chief technologist.

Analysts say that Siri, which was first introduced on the iPhone 4S in 2011, has since fallen behind offerings from competitors, such as Amazon Alexa and Google Assistant.

Skip Twitter post by @BenedictEvans

Apple Hires Google’s A.I. Chief. Important. Probably more important: they persuaded him he’ll have interesting problems to work on, and that he’ll be able to get stuff done, which implies broader changes. https://t.co/3yipUPyPC5

— Benedict Evans (@BenedictEvans) April 3, 2018

End of Twitter post by @BenedictEvans

The company's strong stance on protecting user data, as well as its secrecy, are thought to pose a challenge to machine learning – something that Apple has denied.

"Apple keeps more user data on the device, and sends less to its servers, than Google, Amazon or Facebook," Martin Garner, senior vice president of CCS Insight, told the BBC.

"That's good for users, but it means it has less detailed data for training its AI models than the other players.

"The AI world will be very interested to hear from Mr Giannandrea how he plans to tackle this dilemma to make Apple's AI fully competitive."

In an internal memo obtained by the New York Times, Mr Cook told employees that Mr Giannandrea "shares our commitment to privacy and our thoughtful approach as we make computers smarter and even more personal".

About admin

Our goal is to help you improve your life and improve your standard of living and gain more knowledge about what to do in all cases whether Business and Investing or Arts and Entertainment or

Check Also

Facebook removes 'gay sex for rent' posts

Image copyright Getty ImagesFacebook has removed a group in which landlords were offering young men free accommodation in return for sex. A BuzzFeed News investigation found dozens of UK posts on Facebook, Craigslist and RoomBuddies offering men a place to live in return for sex. Offering accommodation in exchange for sex is illegal under the Sexual Offences Act 2003. Facebook and RoomBuddies said they removed such adverts when they were reported. BuzzFeed News found posts on several sites including Facebook, created by men seeking "houseboys" or "live-in personal assistants". Many of the posts were explicit about the nature of the agreement. "This position would ideally include sex and lots of affection from our boy," said one post. "You will clean and provide sexual services in return for free accommodation and board," said another. The news site also found posts from those desperate to find accommodation who had turned to Facebook as a last resort. "Willing to [go] where eve..

Leave a Reply

Your email address will not be published. Required fields are marked *